{"id":23370,"date":"2025-03-12T23:56:00","date_gmt":"2025-03-12T15:56:00","guid":{"rendered":"https:\/\/www.granitefirm.com\/blog\/us\/?p=23370"},"modified":"2025-11-05T10:59:18","modified_gmt":"2025-11-05T02:59:18","slug":"booking-travel","status":"publish","type":"post","link":"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/","title":{"rendered":"How does Booking, the lord of travel e-commerce, make money? Future Prospect Analysis"},"content":{"rendered":"\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #ffffff;color:#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #ffffff;color:#ffffff\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Company_Profile\" >Company Profile<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Simple_bio\" >Simple bio<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Acquired_by_Priceline\" >Acquired by Priceline<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Head_office_in_Europe\" >Head office in Europe<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#The_only_regulated_travel_platform\" >The only regulated travel platform<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Its_main_brands\" >Its main brands<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#How_to_make_money\" >How to make money?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Operational_overview\" >Operational overview<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Current_operating_model\" >Current operating model<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Artificial_intelligence_push\" >Artificial intelligence push<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Cash_flow_trends_favorable\" >Cash flow trends favorable<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Future_operating_goals\" >Future operating goals<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Need_to_change_payment_model\" >Need to change payment model<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Why_is_bookingcom_so_sure\" >Why is booking.com so sure?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Current_progress\" >Current progress<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Main_competitors\" >Main competitors<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Airbnb\" >Airbnb<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Expediacom\" >Expedia.com<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Tripadvisor\" >Tripadvisor<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Risks\" >Risks<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Antitrust_investigation\" >Antitrust investigation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Payment_delayed\" >Payment delayed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Customer_data_leaked\" >Customer data leaked<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/#Related_articles\" >Related articles<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Company_Profile\"><\/span>Company Profile<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Simple_bio\"><\/span>Simple bio<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p><a href=\"https:\/\/en.wikipedia.org\/wiki\/Booking.com\" target=\"_blank\" rel=\"noreferrer noopener\">Booking Holdings<\/a> (ticker: BKNG) is the world&#8217;s largest online travel company. It mainly provides global accommodation booking services and is one of the brands of the US listed company Booking Holdings.<\/p>\n\n\n\n<p>It was founded in 1996 by Geert-Jan Bruinsma in the Dutch town of Enschede, and later moved to Amsterdam, the capital of the Netherlands. In 2000, it merged with Booking Online to form Booking.com.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Acquired_by_Priceline\"><\/span>Acquired by Priceline<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In 2005, it was acquired by the US listed company Priceline Group (later renamed Booking Holdings) for US$133 million, becoming one of its six brands.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Head_office_in_Europe\"><\/span>Head office in Europe<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Although it was acquired by an American company, Booking.com\u2019s operation center is still in Amsterdam, the Netherlands.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_only_regulated_travel_platform\"><\/span>The only regulated travel platform<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Booking.com is one of the very few Internet giants whose head offices are located in Europe. In 2020, the European Union has regarded Booking.com and a few other large technology giants in the United States as the same level, and must be included in the EU&#8217;s strict supervision of enterprises. Among them, Booking.com is the only one listed as a &#8220;gatekeeper&#8221; in the travel and hotel booking market.<\/p>\n\n\n\n<p>In 2023, the EU DSA will be released. The DSA regulates online intermediaries and platforms such as marketplaces, social networks, content sharing platforms, app stores and online travel and accommodation platforms. Among the 19 super companies included in the supervision, Booking.com is the only online travel operator included.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Its_main_brands\"><\/span>Its main brands<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>The main business it provides is accommodation booking, including services for hotels, hostels, apartments, vacation rentals and other properties. The group has six well-known brands: booking.com, Priceline.com, Agoda, KAYAK, rentalcars.com and OpenTable, which provide consumers with travel with local manufacturers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_to_make_money\"><\/span>How to make money?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Operational_overview\"><\/span>Operational overview<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>As of December 31, 2022, the company had approximately 2.7 million properties available for booking, including 400,000 hotels, motels and resorts and 2.3 million homes, apartments, in more than 220 countries and with more than 40 Services are provided in languages. It also offers flights to 54 markets and tours and activities covering more than 1,200 cities.<\/p>\n\n\n\n<p>On November 9, 2023, Booking.com announced the launch of cruise services as a new travel vertical for U.S. customers. The new product addresses travelers\u2019 cruise booking needs and is offered through a partnership with leading cruise agency World Travel Holdings (WTH).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Current_operating_model\"><\/span>Current operating model<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Booking.com is a platform where travelers can find information on flights, hotels, car rentals and more. After customers find what they need, they can choose to book directly with airlines, car rental companies, etc. In these cases, Booking.com simply earns a commission. This is a very good business that draws commissions, and this is what the company sees now.<\/p>\n\n\n\n<p>His main corporate competitive advantage comes from his unique business model to build his brand. The company uses a C2B customer reverse pricing model to allow customers to customize the price they are willing to pay when booking travel products online, and then the company decides whether to accept the plan. This business model uses the flexibility of buyers to enable sellers to sell excess tourism products at lower prices without affecting their sales channels, through a disguised inventory clearance and resource monopoly model.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Artificial_intelligence_push\"><\/span>Artificial intelligence push<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cash_flow_trends_favorable\"><\/span>Cash flow trends favorable<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>When Booking.com processes transactions on its platform, it\u2019s called merchant revenue. When it earns commission, it is called agency income. As of 2023, merchant revenue will exceed agency revenue for the first time. However, by the first three quarters of 2023, merchant revenue will only account for 51% of total revenue, which means that it still has a lot of room to grow, allowing it to account for a larger proportion of overall revenue.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Future_operating_goals\"><\/span>Future operating goals<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>However, management has a bigger picture in mind. Booking.com&#8217;s management wants users to book all aspects of travel directly on its platform &#8212; something it calls &#8220;connected travel.&#8221; To make this vision possible, the company had to build its own payments platform.<\/p>\n\n\n\n<p>Travel agencies help people book all aspects of travel. But for a company the size of Booking.com, which relies mainly on agents (such as travel agencies) for its main revenue, this manual cost is too high. As a result, company management hopes to train its artificial intelligence to do the job of a travel agent, furthering its vision of the future of connected travel.<\/p>\n\n\n\n<p>This is not just a vision. If Booking.com can continue to make progress on this front, shareholders should benefit.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Need_to_change_payment_model\"><\/span>Need to change payment model<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In addition, many Booking.com users may be arranging travel in different places. If the company&#8217;s AI travel agent works, it could allow users to book many, if not all, aspects of travel on Booking.com, which would increase revenue.<\/p>\n\n\n\n<p>As users shop for more travel arrangements in one place, increasingly powerful artificial intelligence technology can support Booking.com&#8217;s revenue&#8211;this is the company&#8217;s management vision for connected travel. The key is that this is only possible if Booking.com handles payments itself. That is, when Booking.com handles consumer payment processing itself, there is the possibility of increasing cash flow.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_is_bookingcom_so_sure\"><\/span>Why is booking.com so sure?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>As of this writing, the company&#8217;s pre-order inventory is at an all-time high, but if management&#8217;s AI plans are successful, the company&#8217;s stock price could continue to reach new highs in the future.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Current_progress\"><\/span>Current progress<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In the summer of 2023, Booking.com announced it would begin testing an AI-based travel planner. AI Trip Planner is based on ChatGPT technology. It is designed to help choose a direction, plan a route, or answer a specific question. Initially, the service will be available to a limited number of users in the United States.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Main_competitors\"><\/span>Main competitors<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Airbnb\"><\/span>Airbnb<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Airbnb (ticker: ABNB) is a newly emerging online accommodation sharing website. Please see the special introduction in my previous post &#8220;<a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2023\/06\/06\/airbnbs-is-competitive\/\" target=\"_blank\" rel=\"noreferrer noopener\">Airbnb&#8217;s unique offering is competitive<\/a>&#8220;.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Expediacom\"><\/span>Expedia.com<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>According to 2015 data, Expedia Group (ticker: EXPE) received 7 billion flight searches in a year, with an average of 40 million visitors each month. As far as travel platforms are concerned, Expedia has been the world&#8217;s largest travel retailer since 2012. Under the influence of the popularity of mobile Internet, this 20-year-old brand has been constantly pursuing technological applications.<\/p>\n\n\n\n<p>Its brands include Expedia.com, Hotels.com, travel integrated search (Metasearch) engine company Trivago, Hotwire.com, Egencia, Venere.com, HomeAway, Expedia local experts, and Classic Vacations. Search engines Travelocity, Orbitz and others.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Tripadvisor\"><\/span>Tripadvisor<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>TripAdvisor (ticker: TRIP) has 24 travel website brands. Once owned by Expedia.com, it was spun off in December 2011 and listed separately. It has branches in 45 countries around the world, including the United States, the United Kingdom, Spain, India, China and other places, covering 28 languages. With more than 600,000 members and information on more than 1,650,000 hotels, 530,000 attractions, and 2,700,000 restaurants.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Risks\"><\/span>Risks<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Antitrust_investigation\"><\/span>Antitrust investigation<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In recent years, there have been frequent disputes between Booking.com and TripAdvisor (ticker: TRIP), including competition authorities from the United Kingdom, France, Germany, Italy, the Czech Republic, Austria, Hungary, Sweden and Switzerland, etc. Customers conducted investigations and questioned its improper behavior to achieve a leading position in the market.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Payment_delayed\"><\/span>Payment delayed<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In 2023, Booking.com was accused of costing accommodation hosts thousands of pounds through late payments. People from Scotland, Thailand and Indonesia said they were affected. The company blamed &#8220;unforeseen technical issues.&#8221; Hosts from Japan, Hungary, Croatia, Australia, Denmark, the Netherlands, Sweden, New Zealand, England, Europe, and Hungary all had partners protesting loudly.<\/p>\n\n\n\n<p>In July, August and September 2023, the payment scandal was heavily reported in the media in these countries, affecting Booking.com&#8217;s long-term image. The CEO of Booking.com has apologized to hosts affected by the payment scandal who were not paid in time. It said this was an error caused by the company&#8217;s internal payment system and said it would solve the problem as soon as possible.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Customer_data_leaked\"><\/span>Customer data leaked<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>In November 2014, it was revealed that criminals were able to obtain customer details from the website. The company said it was cracking down on fraudsters and refunding affected customers in the UK, US, France, Italy, UAE and Portugal. However, the site was again targeted by hackers in June 2018.<\/p>\n\n\n\n<p>On April 6, 2021, the Dutch government fined Booking Holdings \u20ac475,000 for failing to report a breach within the period specified in the General Data Protection Regulation. The criminals obtained the personal data of more than 4,000 customers, including the credit card information of nearly 300 people.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"168\" height=\"46\" src=\"https:\/\/www.granitefirm.com\/blog\/us\/wp-content\/uploads\/sites\/2\/2023\/12\/bk-1600x1200-1.jpg\" alt=\"Booking\" class=\"wp-image-23371\"\/><figcaption class=\"wp-element-caption\">credit:wiki<\/figcaption><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Related_articles\"><\/span>Related articles<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8220;<a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/03\/12\/booking-travel\/\">How does Booking, the lord of travel e-commerce, make money? Future Prospect Analysis<\/a>&#8220;<\/li>\n\n\n\n<li>&#8220;<a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2025\/11\/04\/ticker-symbol-changed\/\">Ticker symbol changed companies&#8217; stock performance?<\/a>&#8220;<\/li>\n\n\n\n<li>&#8220;<a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2023\/06\/06\/airbnbs-is-competitive\/\" target=\"_blank\" rel=\"noreferrer noopener\">Airbnb&#8217;s unique offering is competitive<\/a>&#8220;<\/li>\n\n\n\n<li><a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2022\/10\/21\/why-shopify-is-so-killing\/\" target=\"_blank\" rel=\"noreferrer noopener\">Why Shopify is so killing?<\/a>&#8220;<\/li>\n\n\n\n<li>&#8220;<a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2021\/12\/26\/shopify-the-only-rival-admitted-by-the-founder-of-amazon-how-does-it-make-money\/\" target=\"_blank\" rel=\"noreferrer noopener\">Shopify, the only rival admitted by the founder of Amazon, how does it make money?<\/a>&#8220;<\/li>\n\n\n\n<li>&#8220;<a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2023\/02\/14\/discover-shopify-early\/\">Why is it difficult for investors to discover Shopify potential early?<\/a>&#8220;<\/li>\n\n\n\n<li>&#8220;<a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2021\/05\/28\/amazon-buy-mgm\/\" target=\"_blank\" rel=\"noreferrer noopener\">Why Amazon acquired MGM?<\/a>&#8220;<\/li>\n\n\n\n<li>&#8220;<a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2021\/12\/16\/amazon-vs-alibaba\/\" target=\"_blank\" rel=\"noreferrer noopener\">Amazon vs. Alibaba<\/a>&#8220;<\/li>\n\n\n\n<li>&#8220;<a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2021\/12\/10\/amazons-economic-scale\/\" target=\"_blank\" rel=\"noreferrer noopener\">Amazon\u2019s dominance by its economic scale, impact share price of PayPal, Affirm, Fair Isaac, Visa, and Mastercard<\/a>&#8220;<\/li>\n\n\n\n<li>&#8220;<a href=\"https:\/\/www.granitefirm.com\/blog\/us\/2024\/09\/12\/mercadolibre-keeps-delivery\/\" target=\"_blank\" rel=\"noreferrer noopener\">MercadoLibre that Amazon cannot beat. 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I am not responsible for the correctness, opinions, and immediacy of the content and information of the article. Readers must make their own judgments.<\/em><\/li>\n\n\n\n<li><em>I shall not be liable for any damages or other legal liabilities for the direct or indirect losses caused by the readers&#8217; direct or indirect reliance on and reference to the information on this site, or all the responsibilities arising therefrom, as a result of any investment behavior.<\/em><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Booking.com is the only one listed as a &#8220;gatekeeper&#8221; in the travel and hotel booking market.<\/p>\n","protected":false},"author":1,"featured_media":23371,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[130,189],"tags":[784,785,1004,1169],"class_list":["post-23370","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ecommerce","category-antitrust","tag-abnb","tag-bkng","tag-expe","tag-trip"],"_links":{"self":[{"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/posts\/23370","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/comments?post=23370"}],"version-history":[{"count":23,"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/posts\/23370\/revisions"}],"predecessor-version":[{"id":39769,"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/posts\/23370\/revisions\/39769"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/media\/23371"}],"wp:attachment":[{"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/media?parent=23370"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/categories?post=23370"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.granitefirm.com\/blog\/us\/wp-json\/wp\/v2\/tags?post=23370"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}