How does Intuit, the leader in financial management software for individuals and small businesses, make money?

Company history Intuit (ticker: INTU) was founded in Palo Alto, California in 1983 by Scott Cook and Tom Proulx. The first product they developed was Quicken, and later Microsoft launched Microsoft Money competed with Quicken, but with little success. After going public in 1993, Microsoft once tried to buy the company, but the transaction fell … Continue reading “How does Intuit, the leader in financial management software for individuals and small businesses, make money?”

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